That Doesn’t Suck If you want to build a sustainable business, you need to learn how to write good SEO content. A lot of people think they know what good SEO content looks like. They think it’s something that looks like this: Or even worse, this: But in reality, good SEO content will look more like this because good SEO content isn’t just about keywords and keyword density. It’s about being informative, engaging, and helpful.
Best Tips to Write SEO Content for Professional
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Put Your Audience First When Writing
There’s a reason this tip is number one when it comes to SEO content writing. Even though it seems simple enough, many companies make content for the wrong reasons. Your content should appeal to the interests of your target market or answer their questions. All posts don’t need to be about your product or service, but they should all be related to your industry. By writing SEO-friendly content that is interesting and informative, and better than your competitors, you can establish yourself as an expert in your field
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Organize Everything Under One Roof
By keeping your original content under a domain name, you can receive the credit and traffic you deserve for your website. In other words, if you have a blog, opt out of blogging with WordPress or Blogger and host the blog in a subfolder on your own domain (i.e., www.example.com/blog). Make sure to embed videos, infographics, whitepapers, or any other original content on your website so you can share them directly from there.
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Make Headlines That Stand Out
The amount of text you have to use can make a big impact in a short amount of time. A good headline will have a powerful impact on SEO, so don’t ignore it! Use rich keywords in your headlines to make them clear, interesting, and engaging. A great headline is only half of the story. Make sure your meta descriptions provide further details on the topic of your article as well. You should pay attention to your title and meta description because these will appear in search results.
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Put Keywords in Your Content
Make sure your headlines and content include relevant, keyword-rich phrases so readers and search engines can understand your post. Adding too many keywords can turn off your readers and result in search engine penalties for keyword stuffing. Consider the use of keywords carefully and sparingly, sticking to a more natural tone. You can use keywords throughout your post as well as tags by tagging a few relevant keywords; most blogs already can tag posts.
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Organize Your Posts
The contents may easily be lost if your post’s format is unorganized or inefficient. You can engage your readers by breaking your content into smaller paragraphs and using headlines. Search engines also place a great deal of importance on back-end organization. The use of proper tag hierarchy when tagging headlines (H1 for titles, H2 for subtitles) is essential for maintaining a well-structured article.
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Make Use of Imagery
Put images in your posts to make them stand out! The human brain is visual. It impact your readers by adding an image to your blog post. Are you a Pinterest user? Posts with images can also be pinned, adding another avenue for driving traffic to your blog in addition to being promoted through your other social media channels.